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Fifth Avenue Lingerie :: Help zone

Help zone

Privacy statement  

1. Information We Collect

A. Name, Address, and Phone

When you place an order, we require the order recipient's name and shipping address, and optionally, telephone number. We also require the credit card holder's name, billing address and phone number. We use this information solely to process and fulfill your order.

B. Email Address

We require your email address when you place an order, ask us a question via email, or subscribe to our newsletter.

We use your email address to contact you about the status of your order, reply to your question, or to send you periodic announcements if you have subscribed to our newsletter It is not used for any other purpose and it is not shared with any third parties.

When you subscribe to our newsletter, you must confirm your subscription by following the instructions in a confirmation email that is sent to you, or you won't receive any alerts. Once confirmed, you can unsubscribe at any time by modifying your account profile

C. IP Address

An IP address is a unique number assigned to either your computer, your broadband router, your business network or your Internet service provider. Your IP address may reveal information about you, such as where you work. We collect your IP address when you place an order and in our web logs for each page you visit. We use your IP address solely to help verify the authenticity of an order.

D. User Name

You are assigned a unique id, called a user name, when you first enter our store. We store this in your order and in our web logs for each page you visit. We use your user name to keep track of your shopping cart.

E. Affiliate Code and Incentive ID

If you clicked a link on another site to enter Fifth Avenue Lingerie, that site may have passed a Affiliate Code to us that allows us to identify the site and/or link and/or search engine keyword you typed. In addition, if you have registered at the referring site to receive rebates or other incentives, the referring site may pass us a unique ID that they assigned to you, which we will call the Incentive ID. The Affiliate Code and Incentive ID are stored in your order and in our web logs for each page you visit. We use this information to pay commissions to referring sites and to determine the profitability of our online advertising campaigns.

F. Web Log

Our Internet server records in a log the following information for each page you visit at our site: the URL, your IP address, the referring site URL and all cookies created by our site. We use this information only to determine who is providing us the most visitors to our website (as in, total visitors to our site yesterday, total visitors that found our store through Google, etc.) and we delete our log files within 72 hours. This information is not shared with any third parties.

2. Third Party Sharing

Other than the sharing of information described in this section, we do not share your personally identifiable information with any other third parties or for any reasons not described, except: We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our Web site.

A. Credit Card Processor

We share your credit card billing address and credit card information with our credit card provider for the purpose of charging your credit card for any order you place. We may also share your IP address to investigate fraudulent charges. Our credit card provider is not authorized to use this information for any other purpose.

B. Shipping Carrier

We share the recipient's name (the person you ship an order to), shipping address and phone number (if provided) with the shipping carrier so they can deliver the package. The shipping carriers are not authorized to use this information for any other purpose.

3. Techniques We Use to Collect/Share Information

In addition to collecting information via forms, such as the ones you fill out during the online checkout process, here are the other methods we use to collect information that you may not be aware of.

A. Cookies

Cookies are small files of data, sometimes containing personally identifiable information, that are stored on your computer by most web sites that you visit. We use cookies to store your user name, Affiliate Code, Incentive ID, and your email address if you choose to have our store remember it for ease in filling out forms. If you disable cookies in your browser, you can still browse our store and place an order, but some features will be disabled.

B. URL Parameters

We collect the Affiliate Code and Incentive ID by reading parameters embedded in the URL of the link you clicked to enter our store. We also pass your user name from page to page within our store, which is the only way you would be able to place an order if your cookies were disabled.

C. Clear GIFs

A clear gif is a small, usually one pixel, graphic that is invisibly embedded on a web page. We use this method on the order receipt page to pass the Incentive ID, order number and order total to our affiliate providers.

4. Security

We utilize industry standard SSL encryption when accepting your name, address and credit card information during our online checkout process. In addition, we utilize the same encryption standard when transferring your credit card data to our internal fulfillment system. To further enhance our security measures, our fulfillment system is not accessible via the Internet and we delete from our web site database all credit card information within 24 hours of receipt.

We have also taken the appropriate security measures to safeguard your personal information after it has been transferred to our fulfillment system. For example, our fulfillment system is password protected, it is inaccessible via the Internet, data backups are encrypted and paper copies, if any, are shredded before disposal.

5. Changes/Deletions

A. Order information:

To make any changes to or to cancel your order, please contact us via email where we will be happy to assist you.

6. Notification of Changes to our Privacy Policy

If we are going to use your personally identifiable information in a manner different from that stated at the time of collection we will notify you via email. You will have a choice as to whether or not we use your information in this different manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our web site notifying users of the change. In some cases where we post the notice we will also email users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.

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